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In
the World
A larger than life promotional campaign was proposed that would describe and illustrate Telemecanique's extensive international experience, and visually buy the company attention and hopefully a significant share of the huge investments planned for the UK. An impressive A3 format landscape brochure was developed to provide instant visual impact as well as an easily read introduction to the company's expertise and experience, The brochure, which was mailed directly to key specifiers, was also supported by advertising, press editorial activity and sales support materials.
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